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Published on July 18th, 2024
Updated on June 18th, 2026
Reviewed by Dr. Whitney Miller, DVM, MBA, DACVPM
Get an expert breakdown on the differences between fresh, frozen and raw diets for your cat or dog.
Commercially available fresh, frozen and raw pet foods are becoming popular choices for many pet parents. At first glance, it's not hard to see why. After all, our own physicians and nutritionists have long been advising us to incorporate fresh foods into our diets and to stay away from preservatives and processed foods when we can. But is commercially prepared fresh, frozen or raw pet food a better choice for your canine or feline family member? And how do you ensure it is a safe choice? Read on to learn more about the pros and cons.
When considering switching your dog’s or cat’s diet to commercially prepared fresh, frozen or raw pet food, it is important to understand both the potential benefits and risks. Additionally, be sure to consult your vet before making any changes to your pet's food.
There are some definite pluses to feeding a fresh, frozen or raw pet food diet, including:
Fresh and frozen dog food options come with real benefits — but they also come with trade-offs every pet parent should understand before making the switch. Here's a clear look at the most important ones.
Because fresh and frozen dog food is minimally processed and contains fewer preservatives than kibble or canned wet food, it spoils faster. Once defrosted, most fresh or raw products must be fed within approximately seven days — though always check the specific product label, since timelines vary by brand and formulation. While the food is still frozen, shelf life is significantly longer.
If storage space or convenience is a concern, freeze-dried raw food is worth considering: it's shelf-stable outside of a cooler or freezer, making it a more flexible option for some households.
Fresh, frozen and raw diets remain a niche market, which means many of the companies producing them tend to be smaller and less established than the major manufacturers behind most kibble and canned wet food lines. That's not automatically a problem — but it does mean some newer brands may not yet have a board-certified veterinary nutritionist on staff or the resources to conduct comprehensive feeding trials.
What to look for when evaluating a brand:
Researching the brand before you buy is one of the most important steps you can take. All fresh, frozen and raw products sold at Petco meet FDA-approved microbial reduction standards — but due diligence still matters when shopping anywhere.
Even when fresh and frozen dog food is prepared using methods designed to reduce bacterial load, the risk of contamination from pathogens like Salmonella, Campylobacter and E. coli is a real and ongoing concern — for both your dog and your household https://www.fda.gov/animal-veterinary/animal-foods-feeds/pet-food.
Dogs and cats may be less likely to show obvious clinical signs of foodborne illness than humans, but they can still become seriously ill — particularly if they are very young, elderly, pregnant or immunocompromised in any way https://www.merckvetmanual.com/management-and-nutrition/nutrition-small-animals/nutritional-requirements-of-small-animals. Human family members face exposure risks through:
Safe handling practices to follow every time:
Home-cooked pet food has grown in popularity, and the appeal is understandable — pet parents want to know exactly what's going into their dog's bowl. However, making nutritionally complete and balanced food at home is significantly more difficult than it may appear, and the risks are serious enough that Petco does not recommend homemade raw diets.
If you've decided you want to explore this route, the steps below can help you do it as responsibly as possible.
Before you look at a single recipe, talk with your veterinarian and ask for a referral to a board-certified veterinary nutritionist. This step is not optional — it's the foundation of a safe homemade diet.
A board-certified veterinary nutritionist can:
When cooking for your dog, follow your veterinary nutritionist's recipe precisely — no substitutions, no eyeballing portions, no ingredient swaps. Even small changes can tip a diet out of balance. Dietary deficiencies or excesses of specific vitamins and minerals can cause serious health problems that are often difficult to diagnose https://sites.tufts.edu/petfoodology/.
Homemade dog food is not shelf-stable. Pay close attention to how long each batch remains safe to eat — the answer is determined by whichever ingredient in the recipe expires the soonest. You can freeze extra portions, but once defrosted, food must be consumed on a timeline appropriate to its ingredients. Never refreeze thawed food.
How much fresh food to feed your dog depends on his or her age, weight, activity level and the specific recipe being used. Your board-certified veterinary nutritionist should provide clear portioning guidance — don't rely on generic online calculators for a custom homemade diet.
Petco does not recommend homemade raw diets. The two primary reasons are significant:
| Risk | Why It Matters |
|---|---|
| Nutritional imbalances | A large percentage of home-cooked and raw pet food recipes found online are not nutritionally complete or balanced. They are frequently deficient in — or contain excessive amounts of — specific vitamins and minerals. Deficiencies and overdoses can both cause serious, hard-to-diagnose health problems. https://sites.tufts.edu/petfoodology/ |
| Foodborne illness | Raw meat diets carry ongoing risk of contamination from Salmonella, Campylobacter, E. coli and other pathogens — for your dog and for every person in your home. Vulnerable dogs (very young, elderly, pregnant or immunocompromised) face the highest risk of becoming seriously ill. https://www.fda.gov/animal-veterinary/animal-foods-feeds/pet-food |
Commercial pet food from an established manufacturer must meet strict quality-control standards designed to ensure the food is nutritionally complete and balanced https://www.aafco.org/consumers/understanding-pet-food/. Homemade recipes — even well-intentioned ones — rarely meet that bar without expert oversight.
If you're moving toward a fresh, frozen or raw diet for your dog, keep these guidelines in mind:
When in doubt, your veterinarian is your most reliable resource for guidance tailored to your individual dog's needs.
Is frozen dog food safe for my dog? Commercially prepared frozen dog food can be a safe choice when it comes from a reputable brand that meets AAFCO nutritional standards and follows proper food-safety practices during manufacturing. However, frozen and raw formats do carry a higher risk of bacterial contamination — including Salmonella, Campylobacter and E. coli — than heat-processed kibble or canned wet food, particularly for dogs who are very young, elderly, pregnant or immunocompromised. Always consult your veterinarian before switching your dog's diet. https://www.fda.gov/animal-veterinary/animal-foods-feeds/pet-food https://www.aafco.org/consumers/understanding-pet-food/
How long does frozen dog food last once thawed? Most commercially prepared frozen dog food should be used within approximately seven days of thawing, though you should always follow the specific storage instructions printed on the product label, since timelines can vary by brand and formulation. Never refreeze thawed raw or fresh food, and discard anything left out at room temperature for more than the time the label specifies. Wash your dog's bowl, any utensils and all prep surfaces thoroughly after every meal. https://www.fda.gov/animal-veterinary/animal-foods-feeds/pet-food
How do I know if a frozen dog food is nutritionally complete and balanced? Look for an AAFCO nutritional adequacy statement on the product label — phrases such as "complete and balanced for adult maintenance" or "formulated to meet AAFCO Dog Food Nutrient Profiles" confirm the food meets established minimum nutrient standards. Brands that conduct actual feeding trials provide an additional layer of assurance. If you are unsure whether a specific product is right for your dog's life stage or health status, ask your veterinarian or a board-certified veterinary nutritionist. https://www.aafco.org/consumers/understanding-pet-food/ https://petnutritionalliance.org/
Can frozen dog food cause illness in the people in my household? Yes — this is a genuine concern. Handling raw or frozen-raw dog food exposes pet parents to the same foodborne pathogens (Salmonella, E. coli, Campylobacter) that can affect the food itself. Risk extends beyond direct handling: bacteria can be shed in your dog's feces even when he shows no signs of illness. Wash hands thoroughly after feeding, sanitize all surfaces and bowls after each use, and keep raw food preparation areas separate from human food prep areas. Households with young children, pregnant individuals or immunocompromised family members should discuss these risks with both a physician and a veterinarian before choosing a raw or frozen-raw diet. https://www.fda.gov/animal-veterinary/animal-foods-feeds/pet-food https://www.aspca.org/pet-care/animal-poison-control
Is homemade frozen dog food a good alternative to commercial frozen dog food? Petco does not recommend homemade raw or fresh diets without direct, ongoing guidance from a board-certified veterinary nutritionist. Studies and nutrition experts consistently find that a large proportion of home-cooked and raw recipes available online are nutritionally incomplete or imbalanced — often deficient in critical vitamins and minerals or excessive in others — which can lead to serious long-term health problems that are difficult to diagnose. https://sites.tufts.edu/petfoodology/ https://wsava.org/global-guidelines/global-nutrition-guidelines/ If you are committed to a homemade approach, start with a veterinary referral to a board-certified veterinary nutritionist who can formulate a recipe specific to your dog's age, weight, health status and lifestyle.
Does frozen dog food provide better nutrition than kibble? "Better" depends heavily on the specific products being compared and your individual dog's needs. Minimally processed frozen dog food retains nutrients that can be diminished by high-heat processing, and it contains few or no artificial preservatives. However, a well-formulated, AAFCO-compliant kibble from an established manufacturer with a full-time veterinary nutritionist on staff can be equally nutritious. The most important factors are that the food meets AAFCO standards for your dog's life stage, comes from a company with rigorous quality-control practices and is appropriate for your dog's individual health profile. https://www.aafco.org/consumers/understanding-pet-food/ https://petnutritionalliance.org/ https://wsava.org/global-guidelines/global-nutrition-guidelines/ Always consult your veterinarian before making any significant dietary change.
This article was created with assistance from AI tools and reviewed for accuracy by Petco's content team.